The Life Brief with Bonnie Wan
04/09/2026 12:00 PM - 01:00 PM ET
Admission
- Free
Description
The Life Brief with Bonnie Wan
Thursday, April 9
12 - 1 pm ET via Zoom
In this intimate talk, best-selling author Bonnie Wan introduces The Life Brief—a simple yet powerful practice for getting clear on what you truly want and having the courage to pursue it. Through raw and riveting personal stories, Bonnie shares how writing creative briefs for her marriage and leadership helped her shift from deep dissatisfaction to deliberate self-authorship. But this work doesn’t stop at the personal. When leaders gain atomic clarity, teams align faster, decisions become sharper, and performance reaches new peaks. Practical, honest, and resonant, this conversation is for women ready to live and lead with agency, authenticity, and aliveness, and to bring that clarity back into their organizations.
Featured Speaker
Bonnie Wan is creator and author of The Life Brief, a simple and profound action-driving practice that helps people navigate life’s biggest and trickiest decisions with clarity, creativity and courage. The Life Brief applies the art and science of brand strategy to how we live our lives, helping people get clear, take meaningful action, and live with greater intention and imagination.
As a 30-year career Brand Strategist and former Partner, Head of Brand Strategy at Goodby, Silverstein & Partners, Bonnie has led strategy for some of the world’s most iconic brands. She also harnesses strategy to create powerful, provocative, award- winning campaigns fighting racial injustice, child sex trafficking, cyberbullying, college campus rape, and gender inequality. Bonnie has been named an Advertising Icon, Chief Strategy Officer of the Year, 100 Women to KNOW in America, and an Eames Institute’s Curious 100.
The Life Brief has evolved from an agency talk to keynotes, workshops and now a best-selling book. The Life Brief: A Playbook for No Regrets Living is the essential tool for aligning your daily actions with your ambition and values.
Today, Bonnie is a global speaker, teacher, Life & Leadership Strategist who has worked with Accenture, Adidas, Airbnb, Apple, Cannes Lions, Change.org, Chief, Google, NBA, Oura, SXSW, and World 50 Group as well as for Gwyneth Paltrow’s Goop, and Jane Goodall’s Activating Hope Summit.